About

In Australia, there is currently no way guests can know whether a luxury hotel treats their staff and their environment with care. We think that’s something most guests really do care about and we think that’s something we can change.

When we travel, we’d prefer to reward ethical hotels – and we think there are loads of savvy business and leisure travellers who’d agree. The First Star is a program to recognise hotels that are brilliant from the inside out.

We think an ‘ethical hotel’ must meet three basic criteria.

  • Provide fair pay, good conditions, and stable work.
  • Genuinely commit to a safe workplace and a safe climate
  • Provide career development and respect for its workforce

The only way we will see changes in the hotels industry is if we all stand up to ask for it. The more travellers who demand ethical hotels, the faster hotels will get on board.

So please, join us. Together we can make a real difference in the luxury hotel sector.


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